About
The brand philosophy behind giving shape to “what I love”
Brand Overview
- Founded
- April 2020
- Public avatars
- 30 avatars (list)
- Sales channel
- BOOTH (avatar.booth.pm) (opens in a new tab). All avatars are sold on BOOTH
- Platforms
- PC VRChat: 30 avatars, Quest: 2 avatars, VRM: 8 avatars (support is listed on each avatar's page)
- Outfit compatibility project
- January 2024 to present. Outfits fit 18 avatars by other creators (Outfit Compatibility)
- Terms of use
- Listed on each BOOTH product page (29 avatars under the VN3 License)
- Support
- Avatar questions via BOOTH messages; collaborations and press via the contact form (usually answered within 5 business days)
- Production
- Made with 42 external creators (credits on each avatar's page)
- Release history
- Release History (release dates, avatars per year, and running total)
Buying from Outside Japan
- BOOTH, where the avatars are sold, usually shows its pages in English when your browser's language is English.
- Create a BOOTH account, add the avatar to your cart, and pay by credit card (Visa / Mastercard / JCB / American Express) or PayPal.
- After payment, you can download the files from your BOOTH Library.
- Prices are in Japanese yen and include tax.
- Product descriptions on BOOTH are in Japanese. Each avatar's page on this site has the details in English.
Payment methods and steps can change, so check the latest information in BOOTH's Shopping Guide (opens in a new tab).
Mission
What I love, not what someone else loves.
Our starting point is a simple drive: “I want more of the avatars I want.” We pursue designs that put individuality first, even when they are niche.
We want to widen the range of self-expression through creation, and offer experiences that build presence and confidence in VR spaces. Our mission is to build trust with creators and give shape to one-of-a-kind “loves” together with our users.
Vision
A new body that sets your individuality in motion.
A future where creators can make freely and users can express many sides of themselves. Through outfits shared across multiple avatars and similar efforts, we want to grow a place where every kind of “love” is welcomed.
What We Do
Planning and selling 3D avatars
We plan and produce original avatars full of personality and sell them in our BOOTH shop.
We offer 30 avatars to support self-expression in VRChat. Unlike any other. That is what makes it me.
Outfits and accessories
We make outfits and accessories that bring out each avatar's personality and expand what it can be.
We provide outfits for popular models to support users' self-expression and customization.On the page of each avatar with outfit compatibility, “Compatible Avatars (Outfit Compatibility)” shows which avatars the outfits work with.Outfits are sold in our BOOTH shop (opens in a new tab).
Avatars that can wear our outfits are listed in Outfit Compatibility.
History
November 2019
Started VRChat
Bought a Valve Index and started VRChat. Experiences in VR spaces sparked the idea for the brand.
April 2020
Brand founded
Launched Boo Boo Bougainvillea and started selling avatars on BOOTH. The first avatar, “ヴォーパリア（Vorpalia）”, was released on BOOTH in March 2020, before the brand was founded. Released 6 avatars in 2020.
July 30, 2022
10th avatar released
Released the 10th avatar, “パンダ耳のメラノちゃん（Melano）”. Sales grew, and the brand established its foundation.
January 2024
Outfit compatibility
project launched Fully launched a project to develop outfit sets that work across multiple avatars, improving compatibility between avatars and giving users more choices.
July 20, 2024
20th avatar released
Released the 20th avatar, “鬼のお姉さん 霧子（Kiriko）”, earning support from people who love VRChat avatars.
April 2025
5th anniversary
Five years since founding. 24 avatars released by April 2025.
September 25, 2026
30th avatar released
Released the 30th avatar, “低身長貧乳軍人 白龍子（Bailongzi）”, reaching the milestone of 30 avatars and moving the brand to a new stage.
All released avatars and their release dates are in Release History.
